Document Details

Document Type : Thesis 
Document Title :
Applying Digital Printing Designs on Dress Form Inspired by The Aesthetic Values of The Saudi Graphic Art
استلهام تصميمات طباعة رقمية من القيم الجمالية للفن التشكيلي السعودي وتوظيفها في تصميم الأزياء على نموذج القياس
 
Subject : Faculty of Human Sciences and Designs 
Document Language : Arabic 
Abstract : The visual arts in Saudi Arabia, which is more than half a century old, has been able to create and shave away, and witness many of the tremendous developments that have affected it, so that it has become rich in exquisite artistic methods, reflecting the modern spirit, (Alsanan, 2007). One of the main reasons for the development of the visual movement in the Kingdom is the idea of sending a group of students and teachers to the cities and capitals of the world to study in general Study and the arts especially to learn about what is new in this area )ALsliman,2014). Saudi visual art like other arts is a source of inspiration in the field of fashion design. This is confirmed by Al Yamani (2009) study of artistic richness in the works of the Saudi artists, which is an inspiration for innovative and modern designs in a contemporary style that combines authenticity and modernity. In light of the movement of fashion , commercial prosperity , the opening of international markets and technological developments, attention has grown to the design of the most attractive and diverse to the viewer and consumer, so one of the methods of development in the 21st century attention to the introduction of products that are competitive and attract the consumer and these methods introduce digital printing in the field of fashion design especially That the development of printing in the acceleration and this is indicated by the study (Hammoud, 2012) . the creative designer with the help of modern systems methods have a significant impact in the development of printed clothing design, and activate the role of modern digital systems in fashion is technically and creatively in the field of textile printing as one of the most branches of artistic expression and originality to enrich the vast potential in obtaining visual effects and color is different from the rest of the areas of artistic creativity visual. Hence, the importance of linking Saudi visual art with fashion design as a source of inspiration, and taking advantage of its aesthetic and expressive values, using the modern technology, its advantages and great possibilities in the work of digital printing designs, and then employ them in the fashion design style of models. The research was divided into five chapters: - Chapter One: Research Plan. - Research problem: The research problem can be summarized in the following questions: -What is the possibility of identifying the visual vision of the Saudi plastic artists and their artistic trends, with an analysis of some of their works and devising aesthetic values? - What is the possibility of taking advantage of modern technology as a technical intermediary in the inspiration of digital printing designs that are beautiful , authentic and used in the work of designs on the models? - What about the specialists and women at the age (20: 35) opinions in the proposed designs (both designs print designs or designs proposed by designing style on models in terms of aesthetics and functional? - Research goals: - Learn about the visual vision of Saudi plastic artists and their artistic trends, and analyze examples of some of the works of Saudi plastic artists, whose elements are compatible with the field of digital printing on fashion. - Create new entries for the work of aesthetic designs inspired by the Saudi visual art through the variables of shape and color in the software programs to provide aesthetic designs proposed - the development of formulations suitable for the style of design on the models through the designs printed on the materials digitally - Research importance: - opening new horizons for those interested in fashion to take advantage of the aesthetics of Saudi art. - To focus attention on national arts and the preservation of Saudi identity by encouraging the creativity of Saudi artists to create a pattern of art reflects our culture and heritage. - Contributing to the creation of new sources in the field of textile printing. - enrich the field of textile printing to satisfy the consumer's aesthetic and technical needs , contribute to the increase in purchasing power and increase production. - Research hypotheses: - There are differences of statistical significance between the designs proposed by the Saudi visual art according to the opinions of specialists in both functional and aesthetic - There are differences of statistical significance between the print designs proposed by the Saudi composition art according to the views of women from the age of (35:20). - There are differences of statistical significance between the proposed visual designs of Saudi art and digitally printed according to the views of specialists in terms of aesthetic and functional - There are statistically significant differences between the suggested visual designs of Saudi art and digitally printed according to opinions of women (20: 35). Search terms: Aesthetic values / Saudi visual art / fashion design / design on models / modeling/ digital printing Search procedures: First: Research Methodology: Search followed the analytical descriptive approach, as well as the analysis of some paintings of the Saudi visual artists, the applied study through inspiration from the aesthetic values of the Saudi visual art in the presentation of twelve proposals design through computer design programs and their using in the model design (Measurement model). Second: Research limits: Time limits: Study of Fine Art in the Kingdom of Saudi Arabia from 1930 to 1969. Objective limits: - Study and analysis of some selected paintings for Saudi visual artists in the field of painting and visual painting includes artists first, second and third generations (1930 to 1969) equal twelve artists. - The development of digital printing designs inspired by the paintings of Saudi artists using computer programs. - Implementation of the proposed designs and digitally printed design style on the models. Third: Research Tools: - A questionnaire to measure the opinions of the specialists in the proposed print designs. - A questionnaire to measure the views of women aged (20: 30) years in the proposed print designs. - A questionnaire to measure the views of specialists in the proposed designs in the style of design on the models. - A questionnaire to measure the views of women aged (20:30) in the designs of the proposed design style on the manicans. Fourth: Research Sample: The research sample consists of two categories: - A group of arbitrators of the faculty members specialized in the field of clothing, textile and printing of textiles from specialized colleges (N=19). - A group of women from Jeddah (20: 35) (N=50). Chapter Two: Previous Studies - The first axis studies on Saudi visual art. - The second axis Studies on design and formation on the models. - The third axis Studies on digital printing. Chapter Three: Theoretical framework of research - The beginnings of Saudi visual art and the most important supporting bodies for visual art in the Kingdom of Saudi Arabia. - Sources of inspiration what the Saudi visual artist has. - artistic trends of Saudi artists. - The aesthetic values of Saudi visual art. - generations of Saudi art and analysis of some of their work. Chapter Four: Applied Study: This chapter showed the stages of inspiration of the proposed designs, which were followed by the researcher in the presentation of twelve designs inspired by Saudi visual art that were presented as the practical aspect of research and review in this chapter. Chapter Five: Research Findings and Recommendations: This chapter presented a detailed presentation of the research results, discussed them with the aim of answering the research hypotheses and discussing them in the light of the theoretical and applied framework in which the research questions were answered and supported by previous studies. Summary of the answer to the research hypotheses: - The results of applying the questionnaire to the specialists indicated that there were statistically significant differences at the level of (0,05) between the average grades of the print designs inspired by the Saudi art (Twelve) proposed designs by the researcher according to the opinions of specialists and these differences came in favor of the third design Achieving the aesthetic side followed by the sixth design color group (A) in achieving the functional side followed by the 11th design color group (B), and thus achieve the validity of the first hypothesis - The results of the application of the women questionnaire showed that there were statistically significant differences at (0,05) between the average score of the print designs inspired by the Saudi visual art (Twelve) proposed designs by the researcher according to the opinions of specialists and that these differences came in favor of the third design in achieving The aesthetic and functional side followed by the design of the sixth color group (a) in achieving the functional aspect and thus achieve the validity of the second hypothesis - The results of the application of the questionnaire revealed that there were statistically significant differences at the level of (0,05) between the average score of the designs of visual and digitally printed designs that inspired by the Saudi art (three) proposed design by the researcher according to the opinions of specialists and these differences came in favor of first design is to achieve the aesthetic and functional aspect, and thus the validity of the third hypothesis is achieved. - The results of applying the questionnaire to the specialists showed that there were statistically significant differences at the level of (0,05) between the average score of the digitally printed designs inspired by the Saudi art (three) proposed by the researcher in accordance with the opinions of women. in favor of first design is to achieve the aesthetic and functional aspect, and thus the validity of the fourth hypothesis is achieved. Recommendations: - Interest in increasing scientific research to study the relation between Saudi visual art and fashion design, especially design on the models as a new source for enriching thought Design in the field of fashion design. 
Supervisor : Dr. Nour Abdel Hady Al sebiany 
Thesis Type : Master Thesis 
Publishing Year : 1441 AH
2020 AD
 
Added Date : Monday, May 25, 2020 

Researchers

Researcher Name (Arabic)Researcher Name (English)Researcher TypeDr GradeEmail
منى فهد الغامديAlghamdi, Mona FahdResearcherMaster 

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